Today more than ever, business wins depend on teamwork. And the teams that make things happen are bigger, more diverse, and more distributed than ever. People are working at home, in coffee shops, and on the road. They span multiple time zones.
Users need tools that allow them to work intuitively. Effortlessly. That fade into the background, leaving them free to keep focused, stay engaged, get inspired, innovate. That allow them to connect as if they were in person, when they're not.
Collaboration is becoming increasingly cloud-based and subscription-oriented. Deployment is easy and leads and free trials can be quickly converted to sales. Start customer relationships, drive adoption, ongoing expansion and renewals with Cisco Webex.
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Aligning marketing and sales to similar goals can lead to a huge impact on the success of a marketing campaign. Make sure your sales teams are aware of your upcoming marketing campaigns. Encourage them to share your assets with their potential customers in addition to your marketing-led tactics.
Buyers, existing and new, are researching online to make their buying decisions. Up to 74% have a purchasing decision in mind before contacting a vendor.
We've evolved the Work. Intuitive. campaign to include our Webexceptional campaign messaging, assets, and content (launched October 2018). This new campaign has been designed with 2 specific goals.
Leveraging our market share and third-party validation, we show potential customers why more people choose Webex. Only Cisco can provide a consistent and secure end-to-end experience, regardless of application or device.
Webex is more than just meetings, it's made for teams. And with our award-winning redesign, customers can experience intuitive, video-first collaboration.
Read the What Makes Meetings #Webexceptional? blog on Cisco.com for more.
The way people work is changing. Transforming customer experiences, improving employee engagement, and enabling new team workstyles are more important now than ever. For organizations to multiply the impact of their people, spaces, content, and ideas, they need a more agile way of working.
Only Cisco can provide collaboration tools for the next chapter in the more intuitive way to work – connecting teams, workflows, and workspaces. From your pocket to the largest team collaboration environments, Cisco offers a consistent and connected collaboration experience to accelerate business outcomes.
Theme 1: Simple set-ups for “huddle” rooms without the hassle
Theme 2: Same great meeting experience regardless of device/location
Theme 3: Easiest end user experience. Maximum participation with little frustration
Theme 4: Most advanced video/web meeting features anywhere
Both the Work. Intuitive. and Webexceptional campaigns target two buyer personas:
We also aim to protect/grow our existing customers and acquire new customers. We've created targeted messaging tailored to the careabouts for these two buying personas at all stages of the customer journey.
View campaign assets on PMC (Partner Link Only)
This is the final page in our campaign overview, return to your execution option: Turnkey | Guided | Custom