Training, Tools & Info

Cisco internal: driving awareness of a simple ‘Why Service Provider’ message for Cisco small business.
To-partner: inspiring our service provider partners to do more with Cisco, ensuring they understand and embrace the ‘Why Cisco small business’ story.
With-partner: leveraging service provider brands’ customer reach, launching dedicated plans with 10 focus SP partners and maximizing the potential of their digital marketing engines
To-customer: driving service provider relevance in Cisco-led campaigns and marketing execution, such as content on the Small Business Insights hub and customer awareness of the SP route to market.

Cybersecurity as an engine of Italian innovationEvelyn Ferraro | MarketingDevnet Express Security - first ever event in Italy dedicated to this topic. Cybersecurity: Cisco’s commitment to training.In Naples, the Cisco Digital Transformation Lab hosts: Co-innovation projects. Digital Networking Ready Boot Camp: Advanced course on network security. Cisco, with CINI and Sapienza University, sponsors the first Italian programme of Cybersecurity training for talented high school and university students. Cisco & UniMore sign a cooperation agreement for training activities in Cybersecurity areas.Setting up a cybersecurity & networking training labs for students, developing the cyber security culture and digital skills towards the society and announcing a scholarship sponsored by Cisco. Degree in CyberSec founded by the Politecnico di Milano and Bocconi University. Cisco supports 5 scholarships for a value of €50K.

Partner's Digital Marketing Workshop | PortugalSergio Almeida | Partner Marketing ManagerWhy Digital? Introductory discussion on Digital Marketing evolution, importance and trends. Digital Best Practices: Roundtable with agencies and Cisco experts on challenges and advices in B2B Digital Marketing. Cisco Partners – Tools, Metrics & Goals, Session on the importance of leads, PMC usage and goal setting. Practical Break Out Sessions: Simultaneous sessions on: Cisco Tools for Digital Marketing & Tactics. Put a campaign together with Cisco.PMC hands-on, how to build campaigns.