Secure Data Center: LDoS Refresh ACI/Nexus 7K

**Week 9**

SFDC Tech Identifier

Nexus9K/ACI pipeline:

Data Center Networking – NX9K (preferred, but ok to use next one)

Data Center Switching – NX9K

Note: For UCS and HyperFlex go here

Nexus 9000 Call Guide

Download the Nexus 9000 Modernizing Your Data Center call guide with additional details around this 3 Step process. Download now.Step 1: Qualify prospects: this script will provide you enough detail to help you qualify prospects, identify prospects’ needs, and explain the value of the Cisco solution.Step 2: Share the value of Cisco data center network solutions
in more detail in a face-to-face meeting.

Step 3: Schedule an appointment with your prospect.

How to Sell

Overview: PLACEHOLDER – Fast Start topic and process overview by Tim Shanahan (expected before Impact)Nexus: PLACEHOLDERS – 4 VODs on DC Networking (ACI/Nexus) (coming from Andrew Tennant shortly after Impact)

list out VODs/links

Sales Playbook: Nexus Tip Sheet

Battlecards

Nexus Battlecard (INTERNAL)

INTERNAL Arista killer training (PW = 4CbN7BzR)

INTERNAL Winning with DC Networking

Investing in a Software-only SDN Solution? Think Twice! (ACI infographic) (highlights ACI value over competition generally)

Social Posts: Cisco Nexus 9000 (Nexus 7K Refresh)

Facebook:
Cisco Nexus 9000 Series offers increased reliability and will help you simplify and scale your network. Is it time to upgrade? Twitter:
Cisco Nexus 9000 Series allows you to adapt and grow operations at a lower cost to surpass multicloud expectations for your #DataCenter. We’ll show you how. LinkedIn:
Cisco Nexus 9000 Series allows your company to deploy #DataCenter faster with less resources. Let’s get started.

Nexus Email Copy

ISDC template name: Nexus9k_Intro_Em1

Subject line: Ready to modernize your data center?Cisco Nexus 9000 Series switch is your future-ready network. Consolidate your data center. Scale your operations. Adapt to your changing business needs. Take the next steps and enhance your productivity today.Check out six keys to upgrading your data center network with the Nexus 9000 Series.Let’s discuss next steps to building more value into your network.
Regards,
[Insert Your Name]

Audience/Target List

Customers with any of the 3 products purchased (HX, N7K, UCS) with LDOS during FY19 or during FY20, AND that have service contracts for any of those products.

Incentives

ACI customer-facing promotions (Amy N. providing link ~ Impact)
New way to buy full stack (hardware, software, support) subscription for Nexus 9K (customer facing document)
Cisco Capital Easy Pay overview, video, infographic and Cisco.com pag

Presentations

ACI-led discussion to drive Nexus upgrade:

ACI Anywhere (BDM) - INTERNAL
- Nexus BDM
Support and Services

Nexus Case Studies

BCA (ACI, Nexus), Globosat (UCS, Nexus), BMW (Nexus), SoftBank (UCS, Nexus), Ameritas (Nexus). NOTE: ACI global customer stories eBook (no mention of N9K, but broader case studies chart says all of these eBook customers used N9K and Americas filter has other N9K/ACI stories)

Demos

ACI: ACI on-demand demos and ACI demo from Cisco Live

Please visit the FY20 Fast Start Data Center Appendix for Cisco Field to view additional and relevant selling tools, enablement, competitive positioning, customer collateral, roadmap, and analyst reports.

Customer Facing Videos

ACI Led Nexus

ACI Anywhere

Can also show customer the evolution beyond ACI (includes Tetration and NAE) and corresponding value: Intent-Based Networking for the Data Center

Nexus 9K

Competitive Comparison:

Cisco Data Center Competitive Grid (for N9K; nothing public for HyperFlex)

Analyst Reports

Nexus/ACI:

ESG Validation Report 2018

Gartner Magic Quadrant on Data Center Networking (July 2018)