Instead of having to send people around the city to update configurations of these access points, the team can easily manage the web-based dashboard from the office. “With Meraki, not much has to be done for network management. There is almost no need to manage because it has very few errors,” said Dr. Surapant.
With Meraki, the Government of Phuket is able to offer better amenities for the city, including free WiFi access for locals, tourists, and businesses alike. “Providing city WiFi has allowed our tourists to explore the best dining and entertainment options around the city. All they need to do is connect to the Meraki SSID we created (‘!@SmartCityFreeWiFibyCAT’) and they can enjoy their holiday while being connected,” said Mayor Chalermluck. “It has also allowed local businesses to tap into online exposure and increase their revenue.”
The analytics provided by Meraki and its partners add insights for the local community and businesses. This has paved the way for local businesses to create loyalty programs, advertising, and incentives for customers, leading to higher retention rates. With a new and improved technology infrastructure that allows for mobility, Phuket is now poised to attract more foreign business and employ more local talent.
The aim for Phuket is to be the first smart city of Thailand, and the potential of the Phuket smart city project is endless. “Wireless with Meraki is the first step towards unlocking this massive project,” added Dr. Surapant.
Local businesses are able to leverage on Meraki's insights to improve customer experience
Cisco Meraki's location analytics and engagement solution displays real-time location statistics to improve customer engagement and loyalty across sites.
