Benefits of Lifecycle Advantage
1. Customer needs have changed, and the way we interact with them must also change. In today’s digital age, recurring revenue is the key to the future success of your business.
2. Lifecycle Advantage centers on important milestones in the life of a customer and uses action-triggered email automation to engage them with the right message at the right time—whether that’s promoting adoption, reminding them to renew or refresh, or upselling to higher-value solutions.
3. Combining analytics and automation, Lifecycle Advantage provides you access to your customer data through the Lifecycle Advantage Opportunity Platform. The platform helps you keep track of your customers and uses predictive analytics to help identify selling, adoption, and engagement opportunities.