What is the partner role?

The Cisco Partner role

Cisco Lifecycle Advantage combines analytics, automation and personalized content to help you digitally manage the customer relationship.

Using a combination of Cisco and partner data Lifecycle Advantage automatically sends personalized co-branded messages at key milestones over the life of a customer’s purchase.

Each email sent is co-branded with your logo at the top.

In the Customer Response section you have the flexibility to put your own phone number or take advantage of the Cisco digital success response team.

Cisco provides details regarding the subscriptions and all the content.

You add in your own value proposition.

“In the B2B channel, suppliers and partners must combine their efforts to support the post-sale customer lifecycle.”

-SiriusDecisions

Automated notifications include:

Service Attach Recommendations

Onboarding Information

Customer Adoption Accelerators

Cross-Sell Recommendations

Reminders of expiring contracts

Notifications on products reaching Last Day of Support

Examples of offers covered in Lifecycle Advantage

Full list available upon sign up