Helen Gillbe | Media Planning and Strategy
LinkedIn had a new ad format: the carousel ad for sponsored content. The format promises to help a brand tell its story through a series of visual panels. Over 300 advertisers took part in the beta program, 75% of which said they would implement the format in future campaigns.
A social network favored by B2B marketers, LinkedIn is providing another option for brands to generate leads, either through directed site visits or from LinkedIn-hosted forms. Cisco media agency, DWA, has recommended that we implement these formats in FY19.
Sarah Foreman | Marketing Manager
This handy eBook will serve as a resource for Cisco Partners, covering PMC campaigns, 3rd-party marketing agencies, tools, marketing programs and platforms. The Partner Digital team developed this resource off the back of Partner feedback around the need to centralize and simplify enablement tools. The team feels that a reseller will be able to find the answers to all common FAQs around systems, platforms and processes, as well as links through to the most commonly required tools and information hubs.
Bookmark this link and we will be keeping it updated as new campaigns or services come out. If there are any queries relating to future inclusions, removal of redundant content, or other feedback, please let us know -partner-digital-services@cisco.com.